Google ads offer a variety or marketing solutions.
Long gone are the days of throwing a few hundred dollars at "Google express" and seeing a strong local presence. Now that the world has caught on to the power of digital marketing, Google ads are competitive, and you need a professional to keep you from wasting your ad spend.
1. We leverage multiple types of ads
Whether you're seeking brand recognition from the lucrative retargeted display ad or targeting those seeking dental implants, we can help you. We'll always start by evaluating the goals of your campaign, the level of competition and then recommending a budget.
2. We work with almost any budget
If you have a minimal budget or you're looking to get the most out of your aggressive ad budget, we can help. We've been optimizing Google ads for dentists for well over a decade and know all the ways to stretch a buck or a few thousand.
3. We leverage restrictions that prevent costly mistakes
Think about this - Google wants you to zip through your ad spend. Sure, a broad match DIY campaign is somewhat simple to set up, but what happens if someone from Zimbabwe searches for your dental practice in Dallas? Are they finding your ads? We can make sure they don't.
4. We utilize negative keywords
While negative keywords sound bad, they're actually VERY helpful in getting the most out of your budget. First of all, these little phrases keep Google from showing your ads when someone searches for a "Free" or "Cheap" Dentist. I won't share all the tricks here, but you get the idea. Our goal is not only to get you the most new patients, but to ensure we're doing our best to attract the right kinds of patients for your practice.
5. Our team is certified
There's a reason why you cringe when you hear about people fixing their own teeth. This is how we feel when we pop the hood on an ugly campaign. We see wasted spend, low CTR and all sorts of scary stats.
6. We track results
Your beautifully optimized and custom designed campaign comes with your very own dashboard. You can login anytime to see traffic and all the data that supports why we're dentistry's (self-proclaimed) most loved marketing agency.
Ready to learn more? Contact us: identitydental.com