Grace Rizza addresses common questions she receives from her clients regarding the timeline for launching a website. She emphasizes that there is no one-size-fits-all answer and advises considering individual circumstances. Generally, she suggests launching the website as soon as possible to allow search engines like Google to crawl and index it, even before starting search engine optimization (SEO) efforts. However, she highlights the importance of considering factors such as informing current employers or competition levels in the area. In rural markets with low competition, launching well in advance may be less critical, whereas, in high-competition markets like Manhattan, early launch and SEO efforts are crucial. Rizza also suggests utilizing the website's pre-launch phase to generate buzz and attract potential patients. She concludes by offering her marketing team's services to those starting dental practices.